
Micelle Technology – Cleaning Reimagined
Maximum cleaning power with minimal effort – intelligent, gentle on materials and shelf-stable up to 24 months.

What is Micelle Technology?
Micelles are tiny, spherical molecular structures that attract both water and fat simultaneously. They act like a magnet for dirt:
Connects with the aqueous environment
Attracts fat-soluble particles
Particles are enclosed and bound
Ergebnis: Dirt, germs and residues are effectively bound and removed – without aggressive scrubbing.

Micelles consist of hydrophilic and lipophilic components and can therefore absorb both fat- and water-soluble particles.
Why Micelle Technology is Superior
Effective Dirt Binding
Dirt is not spread but specifically enclosed and removed.
Gentle on Materials
No aggressive chemicals → longer surface lifespan.
Less Mechanical Effort
No heavy scrubbing → more ergonomic & safer.
High Process Reliability
Consistent cleaning results – regardless of operator.
Reduced Chemical Use
Less active ingredient needed through intelligent mode of action.
No Residue Film
Clean, streak-free results.
Micelles act like 'dirt magnets' and enable particularly gentle cleaning without mechanical stress.
Up to 24 Months Shelf Life
Maximum Planning Security
Thanks to the stable micelle structure, cleaning performance remains constant over a long period.
Consistent performance. No surprises. Maximum safety.
Classic Cleaning vs. Micelles
Classic Cleaning
Micelle Technology
Application Areas
One technology – all applications
Full Potential in the CleaningBox System
Micelle Technology reaches its full potential in the CleaningBox System:
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